Periods are natural, and the Strawberry brand was created to make period care feel the same way: natural, inclusive, and empowering. For this project, I used Strawberry branding created by a classmate to make all of the deliverables and advertisements to help further their vision with the brand.
The work included ad campaigns across print, digital, and social media, plus an infographic and a video commercial. Messaging focused on inclusivity, showing that period care is for everyone. The result is a brand that speaks directly to real people with real needs, breaking taboos and reshaping the conversation around period care.
